The management of social networking is a fashionable profession, an appeal that has led many professionals to reinvent themselves, as they say, and begin to unravel the mysteries of the world 2.0. This caused the proliferation of all kinds of experts, … read more
Online video is one of the most popular content on the Internet, and it looks like it will remain so. The new work of Getty Images, revealed us a lot of information and interesting information that show the growing importance of video as … read more
Twitter reported a change in the configuration of sending private messages (DM) among users, so that from now on it is possible to receive direct messages from any account, regardless of whether we continue or not. Until now, to send … read more
39% of respondents believe that advertisers should be included in the first 5 seconds scenes of humor, 35% catchy music, 28% that tell something new brand, 28% to show the logo and the 21% product benefits are seen The advertising … read more
More than 80% of marketers incorporates videos within the site. The interest of users for the audiovisual content has led companies to have it very present in its content strategy. A fact that has been possible due to cost reduction and new … read more
Today companies are more susceptible to “Consumer 2.0”. This new consumer who is born with the Internet, use social platforms to learn about products, services and brands. From their participation, these users have a strong impact on the public image of the … read more
The content is a determining element in the process. Customers are actively seeking information before buying. A demand that is exacerbated in the case of specific sectors, such as technology, where should carefully study the features and characteristics of the products, in … read more
Imagine a co-worker with whom he has had a face to face conversation for a few minutes, and, when he returns to his duties, totally forget what you’ve been talking to you. I do not know what to think, but I … read more
It seems that companies are finally becoming aware of the importance of responding to customers with agility through social networks. The latest report by Socialbakers shows that companies have improved slightly in response time (12%). This is an increase that shows … read more
The efficiency of feedback influences on the growth of brands and companies, has been tested extensively but … how do we talk to our brand? To begin we must keep in mind that this is a process that consolidates a … read more