Networks anti-social
Imagine a co-worker with whom he has had a face to face conversation for a few minutes, and, when he returns to his duties, totally forget what you’ve been talking to you. I do not know what to think, but I … read more
Ad spending in the US will experience its strongest growth since 2004
The advertising business is booming, thanks to the efforts of mobile advertising. According to data provided by eMarketer, this year, the United States recorded the highest growth in the decade in advertising investment. An increase that is expected to reach 5.3%, … read more
Companies improve slightly in response time on social networks
It seems that companies are finally becoming aware of the importance of responding to customers with agility through social networks. The latest report by Socialbakers shows that companies have improved slightly in response time (12%). This is an increase that shows … read more
In the mouth of social media: Keys to speak ‘more and better’ our brand
The efficiency of feedback influences on the growth of brands and companies, has been tested extensively but … how do we talk to our brand? To begin we must keep in mind that this is a process that consolidates a … read more
LinkedIn buying newsle to strengthen its commitment to the contents
The contents are the kings of the network and the latest acquisitions of the leading internet companies confirm this. Social networks need content to get hold the attention of users and content are the key to streamline its operation. Neither … read more
Google ignores Facebook without giving relevance for the SEO
The activity on social networks is one of the factors that Google is considering lately when giving greater relevance in search results to a page against another. A scale that does not apply to all social networks alike. As shown … read more
Experts in e-mailing results are in favor of good practice
If there is a fundamental challenge about e-mailing method it is that of the deliverability of messages. The reason is that the exponential volumes of e-mails sent have put in place tools against spam. So, increasingly strive messages reach inboxes. … read more
5 sports business experts worth following on social media
With the culmination of the Olympics 2016 on Sunday, the stars of the industry seem to be on everyone’s lips. If sport is your thing or the medal winners have now got you hooked as a result of your patriotism, … read more
Is Artificial Intelligence Really the Future of Recruitment?
The technology behind artificial intelligence is constantly improving. AI is now able to successfully complete many tasks, from conducting complex science experiments to writing poetry and just about everything in between. Whilst they may not be quite as good at … read more
What consumers are looking for online trust a comment?
Comments are one of the causes that can push a consumer or do not with a product or service. Customers rely heavily on online reviews (8 out of 10 do, according to a study) and take hold of what other … read more