There is an increasing number of consumers that throughout the world contact companies and brands using social networks, which has meant a real revolution in the way in which today is understood customer service, The area within the company where … read more
Big Data has become a topic of conversation usual in digital marketing, but are they to contribute more than a conversation piece, or can be monetized as a result of your analysis? According to data management platform provider BlueKai, data-based … read more
Metrics like impressions, clicks, and “like” serve to measure the performance of online advertising campaigns in terms of exposure, interest and involvement. However, these metrics do not focus on costs and cash income. To measure this, it says admetricks, a … read more
Only 48% of major brands and travel companies have a mobile optimized site. A chilling fact that reveals the latest study published by IAB. As if that were not enough, the Mobile Travel Audit IAB indicates that 34% of the top … read more
To become the topic of the moment is tempting, but it is usually necessary to bore the most loyal brand users with a barrage of generic messages, experts say the agency Woo Media Often the success of a brand on … read more
Companies who doubt the benefits of social media marketing should consider the new results of the study by M Booth and Beyond, where it shows that more than half of consumers (53 percent) say that interact with brands through social … read more
Comments are one of the causes that can push a consumer or do not with a product or service. Customers rely heavily on online reviews (8 out of 10 do, according to a study) and take hold of what other … read more
Online commerce is seen as the essential element for many companies in the short term. Companies have launched to conquer the online medium, but without stopping to listen to the needs of their customers and find out what they expect … read more
What is the message that sends your brand to customers with whom interact socially? In this age, where social networks are as relevant as you cannot to afford to communicate their messages and expect the consumer to take them as … read more
The SMEs also require the use of computer security on the computers of the company. However, not always this question is valued and left untreated many points that could protect our files. Therefore, we will see some tips on computer … read more