Ten sectors are behind the advertising growth of the Millenial Media platform, with figures that in the third quarter have been more than three digits, according to the network in the latest edition of its SMART (Scorecard for Mobile Advertising … read more
Many will say that social media is not important or relevant. But casually today Twitter proves the opposite of showing us once again between your trends or “Trending topics” to #socialmedia as one of the highlights of the day. read more
The QR or two-dimensional codes have been circulating in the market for years, in fact its creation goes back to 1994, when Denso Wave, subsidiary company of Toyota, decided to create a module of storage of quick response information or … read more
The person in charge of managing the social networks of our company or brand must undoubtedly be more than a content manager. It will require a broad knowledge and the ability to maintain a high commitment that allows us to represent … read more
Community Managers know all too well how complicated it can be to do so many things at once in your daily routine, and how easy it is to forget some detail, or simply to have a matter that takes more … read more
Although customer service through social channels is still a utopia, it is expected that in the near future companies will finally adopt this means to serve their customers. These, for their part, already resort to social networks to make themselves heard. The … read more
In the network we find many opinions for or against the use of social networks by companies. The first “utility”, the objectives of online communication and 2.0 and all these concepts that generate these tools both hated and flattered. However, many … read more
Parallel to the growing activity of electronic commerce, using all types of fixed and mobile devices for this, the use of digital coupons has been consolidated as a way for consumers to stretch the value of their money. In the US … read more
The digital marketing managers of companies are realizing how important it is to dedicate resources to content marketing, to that conclusion has come the study of Econsultancy and Adobe “Quarterly Intelligence Brifing: Digital Trends for 2013.” read more
The market for mobile applications has exploded in thanks to the massive adoption of smartphones and tablets and the success of iOS and Android operating systems. With all these data in hand and from its position of expert of the sector, … read more