Many companies are launching Social Media with the expectations of increasing their sales, with the consequent increase in their profit account. However, after several months of effort, many are discouraged, since they do not get the expected results. However, not everything has … read more
The power of communication of 140 characters or a Fan Page, brushstrokes that manage to attract the attention of thousands of people and that provoke the need to know and know more about that brand, company or product. Geniuses of advertising … read more
Social Media is not an exclusive area reserved for large companies; Mainly because users do not understand size, but quality; Both in the product and in the service received. For this reason all brands have equal opportunities in this environment; Including those whose … read more
Socialbakers recently released its “Socially Devoted” report with data for the first quarter of 2013, and the results show a little bit of everything. On the one hand, the average response has improved, growing to 38%, with an increase over the … read more
MobiGirl, an agency specializing in mobile advertising for adolescents, has carried out a new study in which, to my surprise, the high predisposition of teenagers to mobile advertising is shown. Well, no one surprises us so far. But despite the little … read more
The phone is no longer a mere device from which to make and receive calls to become the most used support to connect to the Internet, to consult information, to access social networks … But not only by users, but … read more
The new generation of marketing professionals has a very particular vision of how communication will be in the coming years. Following the survey conducted by MediaSchool to students between 20 and 25 years, we have learned that for them marketing … read more
The mobile is the favorite toy that has conquered children and adults. This smart device has become the first thing we see every morning when we wake up, and the last thing we get to bed, a perfect relationship, come on. An … read more
Television has ceased to be the audiovisual medium par excellence. The revolution of new technologies, driven by the Internet and social networks, greatly facilitate the creation, reproduction and transmission of video, making online video a new way of communicating, reaching users … read more
The most common way to find new web pages among users is through the search engines, Forrester Research reveals in a new study that has just been published. Participants in the study were asked how they had found the websites … read more