Keeping visitors safe on your site is an important part of running a successful business. Your premises are an extension of your business, so your visitors trust that you will handle their private information securely. In order to keep your … read more
Building and growing your business depends on knowing what your market wants or needs. What is often forgotten or not addressed is that there are two ways of understanding our markets: we can see what they are wanting and needing now … read more
The controversial ‘Starbucks case’, which took shape in Argentina a few days ago, once again put on the table the power of social networks at the time of generating opinion and influence. Briefly summarizing what happened, in the accounts of the … read more
B2B marketing managers devote a significant portion of their work hours to content creation and lead generation and management, according to a recent Optify study. Approximately 3 out of 10 respondents said they spent more than 15 hours per week on … read more
Audi has won BMW in the social media career based on data from the first sectoral social media report that this time has analyzed the automotive sector from SocialWin. Audi has been the winner of our Social Media Engaged Company certificate. But … If BMW had at … read more
The advertising business is booming, thanks to the efforts of mobile advertising. According to data provided by eMarketer, this year, the United States recorded the highest growth in the decade in advertising investment. An increase that is expected to reach 5.3%, … read more
Despite the growing interest in brands and advertising agencies for their work, 76% of influencers believes that its occupation is not recognized by society. This survey wanted to find out the perception of influencers on their activity and reveals interesting … read more
Consumers love to choose and love everything is open to them as a kind of endless list of options. At the end of the day, that’s what we like Internet and now if we stepped outside to ask passers – … read more
Should we be especially creative and we must find the most compelling stories to connect with the viewer when a TV is made? A study recently showed that advertising for advertisers, as is known, does not work. As more consumers receive ads in … read more
Unsecured borrowing through personal loans, overdrafts and credit cards has risen by 8.3 per cent in the 12 months running up to November 2015, according to figures from the Bank of England. This is the fastest increase since February 2006. read more