While traditional marketing still has its place the use of video is a growing trend. It is even predicted that it will surpass traditional print and televisual media outlets. When you stop and consider that YouTube is now being used … read more
For 2019, not only is there expected to be a greater increase in the use of social media, but there are hopes that social trade will take off once, which would greatly benefit small businesses. Social commerce has been a … read more
Until now, those of us who dedicated ourselves to this Marketing thing loved Segment. That’s how we spent the days, segmenting. Now not anymore, or yes, but it is useless. Segmentation has stopped making sense, at least as we knew it. If we … read more
As much as we talk about social networks as a phenomenon associated with technological innovation, as much as brands continue to be surprised by their failures in Social Media strategies when, apparently, everything is so simple and efficient, reality is … read more
Marketing in social networks has captured interest and conversations in the meetings of professionals in the area. For their part, B2B entrepreneurs are asking themselves how to make these social networks work in their favor. Currently, activities in social networks are … read more
The integration of social media and networks in global business processes will continue to be a challenge for many companies. So far, many businesses have taken the initiative, but it is necessary to work with other teams and even with high-level … read more
Current consumers are much smarter, or at least before making a purchase, they know that they have at their disposal a huge amount of information at their fingertips, and do not hesitate to look at various sites opinions, comments, comparisons … read more
If there are still vendors, companies or coffers that distrust or belittle the value and potential of social networks, they may not completely know the habits of current consumers and their impact and most direct impact. And it is that without … read more
One in four people resorts to collective shopping portals when it comes to looking for their gifts this Christmas. The purchase of tickets for shows, beauty treatments, gastronomy and the hiring of weekend getaways center most of the actions of online … read more
Have you ever considered a career in accountancy? For some it is a clear-cut decision right form senior school age for others it is something that they stumble upon by chance. But accountancy and bookkeeping is something all those that … read more