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Branded Content is the future of advertising

It is a fascinating advance in the world of marketing (which already existed, but was not conceptualized) and is called “Branded Content or Brand Content”. I discovered it through a brief summary of the Branducers congress (promoted by Risto Mejide) and … read more

Creating our own circle of trust in Social Media

Social Media is an environment that is characterized by the relationships between users. It breathes a climate of peace and harmony where all its members interact and expect that reciprocity from others. Gone was the era in which the relationship between brands … read more

How does colour affect workplace productivity

Nowadays, colour in office environments is relatively standard. Gone are the days of drab walls and colourless furniture. In this article we take a look at the importance of colour in our work spaces and the positive impact it has … read more

The new 3D silicone printing technology that is revolutionising the industry

Silicone is an incredibly versatile and flexible material with hundreds of uses. Add in 3D printing and the ways in which this amazing substance can be used shoot up exponentially. Chemical engineers have been trying to crack the mysteries of … read more

Top reasons why Digital Marketing is the best choice for your business

Digital marketing is the future, whether you have a large or a small business. What does this mean? That you should focus on engaging in some form of digital marketing to get your name out in front of the right … read more
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